.net magazine is the World's best-selling magazine for web designers and developers. We are very proud to share that the Rubber Cheese website is featured in the December 2011 issue as CMS (content management system) website of the month.
Melvin the Magical Mixed Media Machine (or just Melvin the Machine) is best described as a Rube Goldberg machine with a twist. In the film the ringing of an alarm clock triggers a chain of events that goes on for around 6 minutes including fires, giant domino rallies and paper windmills. Melvin the Machine was created by studio HEYHEYHEY where it was featured for 10 days in MU artspace during the 2010 Dutch Design Week. In February the video was shot in the beautiful ‘De Ploeg’, a (former) factory designed by Gerrit Rietveld.
New York is a busy city. People hustle and bustle around the city streets without much time to be nice to each other. So the people from Improv Everywhere decided to conduct a genius experiment. They placed a specially designed wooden lectern with a megaphone on top with a sign that read "Say Something Nice", in various public places around the city.
The prank collective said: "We wanted to see what would happen if New Yorkers were given the opportunity to amplify their voices to say something nice.”
As you can see from the video, the New Yorkers did just that!
We love this, it made us smile.
Good design is completely subjective. You only have to whisper the words "London 2012 Logo" to hear that some people think it's brilliant, and others think it looks like a bad scribble or something that resembles a Simpson's porn movie! Weird I know.
I’ve been asked the question numerous times in my career and have asked others the same. I've never been able to clearly answer it and I can't remember anyone I've heard or spoken to tell me either... until very recently.
Now copywriters are going to hate me for this but I believe if you’re a small business of 1-10 people, then you should create your own copy for your website for one main reason; personality. I believe that personality in a website is key for a successful site. If you can express your personality in your website then you will have an emotional engagement with the person who is reading it. An emotionally engaged person is more likely to listen to your thoughts and react to them.
The “about us” page is one of the most important pages on your site. Visitors want to know exactly who they are dealing with. This blog is a guide to what you should include in your about us pages.
I always recommend that businesses have testimonials on their websites. They are a great selling point and will help your business be perceived as a reputable and credible company.
The structure of your website is crucial. It defines how users navigate your site to find information about your business. Your web designer should help you with this process and you should also speak to an SEO expert before you set the final structure, as they will help you to create an SEO friendly site. For this reason I won’t go into too much detail regarding keywords, headlines titles and section names, however listed below are some handy hints and rules for creating a great web structure that will really help your business.
Creating a website for your business is essential in today’s fast paced world. Most people now look online for information about a business or service. It’s easy to do, you just go online, type the name of the business into Google and voila! You have everything you want to know about that business… or do you?
Hello, we’re Rubber Cheese, a full service creative agency specialising in design and development for the retail sector, located smack bang in the middle of Hertfordshire & Essex borders.
.net magazine is the World's best-selling magazine for web designers and developers. We are very proud to share that the Rubber Cheese website is featured in the December 2011 issue as CMS (content management system) website of the month.
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Check Out Previous Newsletters@MikeMIMO Ha - says the man who's wrote a book and an article for an awesome magazine ;)
