Paul ‘Wag’ Wright
is our Creative Director
Wag is our hands-on Creative Director with over 17 years of experience working in digital. He’s responsible for managing the digital output at Rubber Cheese, including projects for the NHS and global brands like Pernod Ricard and Chivas Brothers.
Wag began his career as a brand and web designer, and his passion for all things design still thrives today. A champion of intuitive, user-friendly design, his eye for detail has always defined his work.
As a business owner and digital expert, Wag has a unique ability for finding and understanding the challenges that businesses face. He loves nothing more than using his creativity, knowledge and experience to develop BIG solutions.
Away from the studio, Wag spends most of his time with his family, looking after their many animals and holidaying in far-flung places. He has a habit of saying ‘yes,’ which leads to random things like being interviewed on Sky Sports News, or as an extra on Storage Hunters.
“A champion of intuitive, user-friendly design, his eye for detail has always defined his work.”
“Whatever the project, we create innovative, user-friendly solutions that make a positive, measurable impact on your business.”